Your Political Advertising Partner

Reach active and engaged voters in communities of every size, everywhere with Nexstar’s premium News, Sports, and Entertainment properties

Power Your Political Advertising

39M+ independent/ undecided Americans reached monthly*
100% coverage of battleground states*
100% coverage for all Senate, House and Gubernatorial races
Addressable scale by zip code, district, DMA and state (regional or national)
Client-centric, swift implementation
Seamless execution programmatically or direct
Town Halls and Debates across multiple states and individual markets
300,000 hours of annually produced local content

*Source: Nielsen Media Impact, November 2023, P18+ Nielsen Total Media Fusion/GfK MRI: Independent/No party affiliation or Middle of the Road Outlook; TV Big Data: 1 Min+, C3, Digital/Digital Video (CW, NewsNation, Antenna TV, The Hill)

Powerful National Brands Covering 100% of the U.S.

#1 Cable News Nework

Delivering the highest composition of Undecided Americans compared to CNN, MSNBC, FOX News, and NewsMax.

Source: Compared to CNN, MSNBC, Fox News Channel, Newsmax Source: Nielsen Media Impact, November 2023, P18+ Nielsen Total Media Fusion/GfK MRI: Voters and Independent/No party affiliation or Middle of the Road Outlook; TV Big Data: 1 Min+, C3 (NewsNation, CNN, MSNBC, Fox News Channel, Newsmax)

#1 in Comscore’s Politics/News Category

Reaching 15M Influential Voters Monthly – more than CNN Politics, Axios, US News, Bloomberg, and Politico

Source: Comscore Multi-Platform Plan Metrix, Nov. 2023, U.S., Political Affiliation: Independent/Other/No affiliation or Middle of the Road outlook

Leading Broadcast Network for Persuadable Voters

Most likely to attract Independent Voters compared to ABC, CBS, FOX, and NBC

Source: *Compared to CNN, MSNBC, Fox News Channel, Newsmax Source: Nielsen Media Impact, November 2023, P18+ Nielsen Total Media Fusion/GfK MRI: Voters and Independent/No party affiliation or Middle of the Road Outlook; TV Big Data: 1 Min+, C3 (NewsNation, CNN, MSNBC, Fox News Channel, Newsmax)

TV How It Was Meant to Be

54% of Viewers are Independent/Undecided Voters

Source: Nielsen Media Impact, November 2023, P18+ Nielsen Total Media Fusion/GfK MRI: Voters and Independent/No party affiliation or Middle of the Road Outlook; TV Big Data: 1 Min+, C3 (Antenna TV)

Unparalleled Local Reach

America’s Largest Local Broadcaster with 200 Owned or Partner Stations

Data Driven Audience Targeting

Premium Streaming & Digital

Streaming

Premium OTT/CTV inventory across 200+ O&O Nexstar stations, The CW, NewsNation, and The Hill TV supplemented with a selection of 140+ news, sports, and entertainment inventory partners.