Your Political Advertising Partner

Reach active and engaged voters in communities of every size, everywhere with Nexstar’s premium News, Sports, and Entertainment properties

Our national properties include The CW, NewsNation, The Hill, Antenna TV, Rewind TV. And We are the largest Local Broadcaster with 200+ Owned or Partner Stations (ABC, CBS, FOX, NBC, MyNetwork)

Power Your Political Advertising

39M+ independent/ undecided Americans reached monthly*
100% coverage of battleground states*
100% coverage for all Senate, House and Gubernatorial races
Addressable scale by zip code, district, DMA and state (regional or national)
Client-centric, swift implementation
Seamless execution programmatically or direct
Town Halls and Debates across multiple states and individual markets
300,000 hours of annually produced local content

*Source: Nielsen Media Impact, November 2023, P18+ Nielsen Total Media Fusion/GfK MRI: Independent/No party affiliation or Middle of the Road Outlook; TV Big Data: 1 Min+, C3, Digital/Digital Video (CW, NewsNation, Antenna TV, The Hill)

Powerful National Brands Covering 100% of the U.S.

#1 Cable News Nework

Delivering the highest composition of Undecided Americans compared to CNN, MSNBC, FOX News, and NewsMax.

Source: Compared to CNN, MSNBC, Fox News Channel, Newsmax Source: Nielsen Media Impact, November 2023, P18+ Nielsen Total Media Fusion/GfK MRI: Voters and Independent/No party affiliation or Middle of the Road Outlook; TV Big Data: 1 Min+, C3 (NewsNation, CNN, MSNBC, Fox News Channel, Newsmax)

#1 in Comscore’s Politics/News Category

Reaching 15M Influential Voters Monthly – more than CNN Politics, Axios, US News, Bloomberg, and Politico

Source: Comscore Multi-Platform Plan Metrix, Nov. 2023, U.S., Political Affiliation: Independent/Other/No affiliation or Middle of the Road outlook

Leading Broadcast Network for Persuadable Voters

Most likely to attract Independent Voters compared to ABC, CBS, FOX, and NBC

Source: *Compared to CNN, MSNBC, Fox News Channel, Newsmax Source: Nielsen Media Impact, November 2023, P18+ Nielsen Total Media Fusion/GfK MRI: Voters and Independent/No party affiliation or Middle of the Road Outlook; TV Big Data: 1 Min+, C3 (NewsNation, CNN, MSNBC, Fox News Channel, Newsmax)

TV How It Was Meant to Be

54% of Viewers are Independent/Undecided Voters

Source: Nielsen Media Impact, November 2023, P18+ Nielsen Total Media Fusion/GfK MRI: Voters and Independent/No party affiliation or Middle of the Road Outlook; TV Big Data: 1 Min+, C3 (Antenna TV)

Unparalleled Local Reach

America’s Largest Local Broadcaster with 200 Owned or Partner Stations

Data Driven Audience Targeting

Left-Leaning Voters, Right-Leaning Voters, Swing Voters, Independent Voters, Local Election Voters, Primary Election Voters, Issue-based Voters, Data Clean Rooms

Premium Streaming & Digital

Streaming

Premium OTT/CTV inventory across 200+ O&O Nexstar stations, The CW, NewsNation, and The Hill TV supplemented with a selection of 140+ news, sports, and entertainment inventory partners.